Varaždin is a city in Northern Croatia, 81 km (50 mi) north of Zagreb. The total population is 46,946, with 38,839 on 34.22 km2 (13.21 sq mi) of the city settlement itself (2011). The centre of Varaždin County is located near the Drava River. It is mainly known for its baroque buildings, music, textile, food and IT industry.

Today Varaždin is a tourist destination for the summer holidays. The city has numerous areas of interests ranging from cultural areas (reflected by many museums, galleries and theaters in the area), shopping centers in the downtown core, various sports and recreation facilities, also a rich history in cuisine. The close of the tourist season is marked by two annual festivals. The annual ŠpancirFest begins at the end of August and ends in September (lasts for 10 days). At this time the city welcomes artists, street performers, musicians and vendors for what is called "the street walking festival".

The city also hosts the Varaždin Baroque Evenings festival, first held in 1971. The festival honours baroque music and culture, both of which hold a special place in Varaždin's identity.